Whitelight Consulting & Virtual Events

Whitelight Consulting & Virtual Events

About this work

Embracing the year of the pivot, Karen came to me seeking support positioning the Whitelight Virtual Events propositions. We collaborated closely, developing a shrewd value proposition, which could then be translated into a cross-channel communications strategy. 
Due to the fast-moving nature of this industry, the project covered a wide breadth of creative deliverables


October 2020


Content development
Value proposition design
Social media
Web design


The Creative Interpretation

Karen's audience needed the reassurance that their virtual events would be delivered as seamlessly and reliably as their physical events; while still driving commercial or corporate objectives. She needed a creative approach that was vibrant, exciting and engaging.

Let's write your story

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